Discover the most

comfortable, efficient & stylish face masks in the UK

Discover the most

comfortable, efficient & stylish face masks in the UK

WELCOME TO NAOA

We are NAOA, Not An Ordinary Accessory, a brand created with purpose: protect the environment and support charities.

Keen to provide a reusable alternative to reduce unnecessary waste, we have designed a range of premium face masks made to last to comply with government protocols whilst remaining on trend.

We are proud to be supporting NHS Charities Together by donating 10% of all profits.

Choose a sustainable solution

Made from premium Italian cotton we designed a reusable face mask made to last

Choose a sustainable solution

Made from premium Italian cotton we designed a reusable face mask made to last

MADE IN ITALY

Each NAOA item is completely hand-made using premium & sustainable cotton. Our skilled artisans create each individual item with great attention to details.