WE BELIEVE IN MAKING PRODUCTS DIFFERENTLY
Not An Ordinary Accessory
We’re NAOA. It’s our mission to create functional, stylish & sustainable accessories that’ll have people asking “Where did you get that?"
“Let’s break free from the ordinary to make the future stylish, vibrant & sustainable.” — Raffaele Caroli, NAOA founder.
VEGAN APPLE LEATHER
A Circular Future
We’re making the bold step away from the ‘production to landfill’ cycle that harms our planet, animals and ecosystems, towards a circular upcycled production process. Our signature apple vegan leather is a versatile and high performance material that uses upcycled material, whilst never straying from the premium feel we pride ourselves on.
FROM US, DIRECTLY TO YOU
A Small Business with Honest Pricing
NAOA products are only available online, bypassing middlemen and wholesale stores. This allows us to invest in higher-quality materials and better craftsmanship, whilst still selling at a fair price.
THE FUTURE IS IN OUR HANDS
Our Commitment to a Greener Future
NAOA has partnered with Trees for the Future to plant a tree for every order made. Trees for the future don’t just plant a tree and call it a day, they have a ‘teach a man to fish’ philosophy. They tirelessly work against hunger, poverty and deforestation by training & equipping farmers in famished parts of the world to revitalise degraded lands.
Founder of NAOA
“After working for years as a fashion & product designer for fashion houses such as Alexander McQueen & Jean Paul Gaultier, I developed my creative vision for a range of “never ordinary” accessories.
During my time in the fashion industry, I noticed that unsustainable production methods were ordinary, which I knew I had to change. So I stepped out to begin designing stylish & functional products that resonated with my core values: quality, style & sustainability." — Raffaele Caroli, NAOA founder.